Proposal for new foreplay model.
The Foreplay section of the Kugutsumen site was once one of the premier drawcards for the site.
For in game money (ISK), a forum member would receive access to Foreplay, the benefit being access to forum porn and other secret information which would otherwise be impossible or difficult to get. Some general forum members might receive access to the foreplay section based on an informal selection process which would include vetting for undesirables.
Foreplay is no longer viable as a revenue raiser. It no longer has any perceived value except for its historical interest, and most of those revelations are now a matter of public knowledge. There are still some new posts of value, but they are unreliable in frequency.
Foreplay access as advertised is currently 400m ISK a month for a subscription, but that relies on someone receiving the ISK in game and checking subscriptions against membership contributions. When a person fails to pay ISK, the system relies on the site checking its records to ensure that each subscriber has paid for its access, and this system becomes increasingly complex and time consuming the more successful it is. Within even a range of 20 subscribers, the site would need dedicated members to check subs.
To add to this loss of value, we know that it is no longer possible to rely on Kugutsumen for a constant update of valuable information from various sites. His real life responsibilites have increased to the point where he can no longer contribute the hours a day of work required to provide marketable information. There is no-one of a similar or even lesser capacity to provide that kind of information, and if there is, we cannot recruit them because of the legal and/or trust issues involved.
So, this being true (or at least partially true), we need to change the way foreplay is perceived by our membership, and we need to re-focus it in a way which is both sustainable and valuable. If we fail to add value, or perception of value, we will once again lose members who are willing to pay for our service.
Current problems
- Lack of new membership
- Lack of frequent updates
- Low perceived value of product
- Arbitrary membership requirements
- High maintainance requirements which increase with success
Solution would be
- Frequent new membership
- Frequent updates
- High percieved value of product
- Clear membership requirements
- Low maintainance requirements
Simply by reversing our current problems we have a better idea of how we can fix them.
As I have described the issues with Foreplay, I shall now propose a model for fixing this.
“Kugutsumen Klubhouse”
Kugutsumen Klubhouse is a premium membership for regular Kugutsumen subscribers. Members come from three different sources: Paid members, Honorary members and Heroes.
Paid members pay a one time fee of (proposed) 10 american dollars for access to the Klubhouse section. They receive access to the Klubhouse section. Paid members are members as soon as they pay money for access, they have no other requirement for access.
Honorary members are free members of the forums who distinguish themselves in some noteworthy way, and are rewarded with Klubhouse access. This will work in the same way that posters received free Foreplay access as a reward.
Heroes are well known internet personalities whose presence in the Klubhouse will increase its value. Heroes would require some form of verification. An example of a Hero would the “The Mittani”, who occasionally posts on our site and can increase interest in a thread simply by being present.
Content
The Klubhouse will be a members only locked section. Inside it will maintain several themed sub-sections and those subsections will allow members to create threads. It will not replace or remove any free access sections on the general site. There will be no changes to the general layout of the site outside of the Klubhouse.
- Eve Online
- Join for guild
- General discussion
- Ring of fire
- Troll olympics
The Eve Online section will be for foreplay quality information. The change will be that there will be no restriction on the target of the information, and that klubhouse members will be expected to be the primary contributors to the section. It will also permit discussion by members on issues that they do not want open to the general public (i.e lurkers and untrustworthy free members).
Join for guild section will be for Klubhouse members who want to hang out with fellow klubhouse members in cooperative games and mmos. As Klubhouse members will hopefully become a small community in its own right, I expect that Klubhouse members will want to form reliable clans/guilds/corps with their members away from the scrutiny of lurkers.
General discussion will be a thread for open discussion of any topic. It will also include discussion of Klubhouse rules and news releases.
Ring of fire will be a forum for the flaming and general abuse, shaming and invective against other members and the world in general. It will not be moderated within reason, but will be an important part of the reputation system (as explained later).
Troll olympics will be a platform for the organisation of trolling competitions, boasting about trolls and other jokes in general. It could loosely be described as a humour section.
How is this all different?
IMPORTANT
“Any Klubhouse member whose reputation is red loses membership in the Klubhouse”.
Reputation rating will become the primary political means of power and prestige in the Klubhouse. Members forming community groups as voting blocks will be entirely acceptable.
I expect to see survivor style vote outs. Members who post interesting and valuable information should get rep, as will those who can organise groups to support them.
If you are trolled, get in an argument or are annoying, you will lose reputation.
You will lose membership if you are unpopular.
Members who lose membership may pay for klubhouse membership again. They will have their reputation reset and a small amount added. Needless to say, members who are low on reputation or in the red should think carefully about paying the ten dollars.
We will have PVP in forums.
The Carrot
Most members will not have to worry about reputation, they will have plenty and they will focus on other issues. With some (hopefully a lot) of money coming into the site from subscriptions, we should make provisions for a fund which can be used for prizes and incentives.
Some possible prizes
- Steam games
- Plex or ISK
- Custom titles
- Reputation boosts
We have a small steam community, and steam games can be gifted between accounts. There are specials and many good quality games which cost no more than 5, 10 or 15 dollars each. These gifts do not require personal information from the winner, and can be made discretely.
We may still have avenues to receive ISK or PLEX and these make great rewards. ISK might still be a viable method for membership payment from some subscribers, although I would personally recommend against it because we should work to move toward real cash, not limit ourselves to Eve online only, and not trust people who buy membership with easily earned game money.
Custom titles do not cost us anything, they are prestigious for normal members, and they give us a small bulking agent for prize pools.
Reputation boosts will be considered the least of the prizes, but for some members who are close to being expelled from the Klubhouse, it might make an excellent reward. Even a small reputation bonus (like +10 or 20 points) will make a huge difference to the survivability of a member.
Organisation
This will not affect the rest of the site at all. There will be no changes to the rest of the site. The site will continue business as usual. A free user should be perfectly happy.
Foreplay will need to be rebuilt. Sensitive information will need to be moved to the administration areas.
It might be easier to simply lock foreplay and create the Klubhouse from scratch. A new access type will need to be made (Klubhouse member) which grants access to the Klubhouse area and permits the posting of threads in the Klubhouse. A fresh working space will look good too.
Kugutsumen’s Klubhouse is a working title. Is that a good name or is there a better one?
A clear and reliable method of receiving cash will need to be set up. This will need to include the usual payment methods like credit cards, bpay etc. Tax and business considerations will need to be looked at. It will need to look like a reliable and trustworthy system.
A rough estimate of money received to money placed in the prize fund. An idea of how often prizes will be awarded (not too often or too little).
A behavioral rules system will need to be set up. I would like it to be more of a self moderating system (due to the reputation penalties). This will be a Klubhouse only ruleset.
A steam account will need to be set up for gifting players prizes. This account would need the credit card details of the account paying for the prizes.
Membership will be open to anyone. Anyone who pays the money that is.
My goal is to eventually create a community that transcends the Eve online groups and becomes a new one. It will be a group which will not be limited to Eve online. This is important for the long term survivabilty of the site.
XUTECH